Introduction
Do you dream of bringing fresh ideas to life but wonder how to navigate a large organization?
Intrapreneurship or Startup Inside of Corporate offers a powerful path for employees to think and act like entrepreneurs within the established structure of a company. This program equips you with the skills and mindset to champion innovative ideas, develop new products or services, and drive growth – all while leveraging the resources and support of your organization.
Note: The Training Program Includes 5 Modules:
- Module 1: START - Design Thinking - 2 days of OFFLINE Training & 4 weeks of online project Coaching
- Module 2: INSPIRE - Product Development - 2 days of online Training & 4 weeks off online project Coaching
- Module 3: REAL WORLD - Financial Model - 2 days of online Training & 4 weeks of online project Coaching
- Module 4: LAUNCH - Go to the Market - 2 days of online Training & 4 weeks off online project Coaching
- Module 5: UP - Packaging, Fundraising and Next Steps - 2 days of online Training & OFFLINE Project Presentation
How you will benefit
- Discover the key characteristics and strategies of successful intrapreneurs.
- Learn how to identify and validate promising new ventures within your company.
- Develop a framework for building a business plan and securing resources.
- Navigate the unique challenges and opportunities of launching something new within a larger organization.
Who should attend
This intrapreneurship training program would be a great fit for a variety of employees within your organization, particularly those who:
- Demonstrate initiative and a problem-solving mindset: These are individuals who take the lead, identify challenges, and actively seek solutions.
- Have a strong interest in innovation: They're curious, creative, and excited by the prospect of developing new ideas and bringing them to life.
- Express a desire for intrapreneurial opportunities: These are employees who want to make a bigger impact within the company and feel energized by the prospect of working on something new.
- Possess strong communication and collaboration skills: Intrapreneurs need to effectively convey their ideas, build buy-in from others, and work collaboratively across departments.
- Are comfortable with a certain level of ambiguity: The intrapreneurial journey involves uncertainties and pivots. This program is ideal for those who can adapt and thrive in a dynamic environment.
While some might think this program is just for specific departments like R&D or marketing, individuals from all areas of the company can benefit. Having a diverse range of perspectives fosters a richer pool of ideas and creates a more well-rounded approach to innovation.
What you will cover
Module 1: START - Design Thinking
(2 days of Training & 4 weeks of project Coaching)
- Unveiling Intrapreneurship: Your Toolkit for Corporate Innovation
- Define intrapreneurship and its role in driving corporate growth.
- Explore successful examples of intrapreneurship within established companies.
- Identify the key characteristics and mindset of a thriving intrapreneur.
- Design Thinking: Building the Foundation for Your Intrapreneurial Journey
- Understand the core principles of design thinking and its application in intrapreneurship.
- Learn a practical framework for user-centered problem-solving and opportunity identification.
- Practice various design thinking tools and activities to refine innovative ideas.
Module 2: INSPIRE - Product Development
(2 days of Training & 4 weeks of project Coaching)
- Demystifying the Product Development Process:
- Understand the core stages of product development for intrapreneurs.
- Learn how to prioritize features and functionalities for your MVP (Minimum Viable Product).
- From Prototype to MVP:
- Explore effective prototyping techniques for validating your intrapreneurial idea.
- Learn how to transition your prototype into a Minimum Viable Product (MVP).
- Understand the importance of testing and iterating on your MVP based on user feedback.
- The Road to a Real Product:
- Explore strategies for securing resources and building a team for your intrapreneurial venture.
- Gain insights into navigating internal approvals and stakeholder management within a corporation.
- Develop a roadmap for transitioning your MVP into a full-fledged product launch.
Module 3: REAL WORLD - Financial Model
(2 days of Training & 4 weeks of project Coaching)
- Understanding the Business Model Canvas:
- Learn the framework for crafting a clear and concise business model for your intrapreneurial venture.
- Analyze your idea through different lenses like customer segments, value propositions, revenue streams, and cost structures.
- Financial Modeling Essentials:
- Gain an introduction to key financial statements relevant to intrapreneurship (income statement, cash flow statement, balance sheet).
- Learn basic financial modeling techniques to forecast revenue, costs, and profitability for your venture.
- Planning for Success: Budgeting and Risk Management:
- Develop a practical budget to estimate financial resources needed for your intrapreneurial project.
- Identify and assess potential risks associated with your venture and develop strategies to mitigate them.
- Connect your financial model to your business model, ensuring your idea is financially sustainable.
Module 4: LAUNCH - Go to the Market
(2 days of Training & 4 weeks of project Coaching)
- Developing a Winning Marketing Plan:
- Learn how to identify your target audience and develop a compelling value proposition.
- Explore effective marketing channels to reach your customers within the corporate environment.
- Craft a clear marketing message that resonates with your target audience.
- Building a Sales Strategy for Your Intrapreneurial Project:
- Understand different sales methodologies relevant to intrapreneurial ventures.
- Learn how to navigate internal sales channels and leverage existing company resources.
- Develop compelling sales pitches and negotiation strategies for your product or service.
- The Power of Pilot Sales:
- Understand the importance of pilot sales for gathering customer feedback and refining your offering.
- Learn how to design and execute a successful pilot sales program for your intrapreneurial venture.
- Building Momentum:
- Analyze results from your pilot sales and use them to iterate and improve your product or service.
- Develop strategies for scaling your venture beyond the pilot stage and achieving sustainable growth.
Module 5: UP - Packaging, Fundraising and Next Steps
(2 days of Training & 4 weeks of project Coaching)
- Crafting a Compelling Pitch:
- Learn how to effectively communicate your business idea or product to secure internal buy-in and resources.
- Develop a clear and concise pitch deck that highlights the value proposition, market opportunity, and competitive advantage of your venture.
- Building Your Funding Strategy:
- Explore different funding options available to intrapreneurs within a corporation (internal grants, venture capital funding, etc.).
- Learn how to develop a compelling fundraising plan tailored to your specific needs.
- Gain insights into the process of pitching to potential investors or decision-makers within the organization.
- Building a Sustainable Future:
- Develop strategies for integrating your venture into the larger corporate structure for long-term success.
- Learn how to navigate internal politics and build relationships with key stakeholders within the organization