Introduction
A solid understanding of business modelling is essential for senior executives who want to build and grow successful businesses. They should be able to identify opportunities, design effective business models, and communicate them effectively to all stakeholders
How you will benefit
RBNC designed this two-day course to provide executives with an introduction to the Decision Process and to Business Modeling. Participants will learn how to structure their approach to decision-making in order to make more insightful decisions. They will also obtain an overview of leading analysis, valuation and modelling techniques and tools
- Identify and articulate the different elements of a business model
- Examine a variety of business model designs and evaluate the best fit with business requirements
- Present a value proposition that caters to customer needs and concerns
- Design and assess business models based on identified gaps and business remedies
- Test and implement business models that are innovative and viable
Who should attend
The course will benefit Startup Founders, Business Development Professionals, CEO's, CFO's, General Managers, Strategy Directors, Strategic Planners and Analysts from all industries
What you will cover
Module 1: Business models – An introduction
- What is a business model? A definition
- Understanding business models
- Business models, innovation, and market disruptions
- The business model card game
- Strategy versus business models
- Getting started with your business model
Module 2: Creating a business model
- What makes a successful business model?
- Business modeling and transformation
- A look at business modeling tools: The Omega business model
Module 3: Exploring customer value
- Concepts behind customer value and value proposition
- Customer discovery and the pivot
- Business models and value
- Customer discovery process
- Customer segmentation and the target market
- The value proposition canvas
- Delivering value
Module 4: Designing complex business models
- Viewpoints on business modeling
- The partner value matrix
- The value network
- Multi-sided business modeling
- Understanding customers through personas
Module 5: Business modeling implementation and testing
- Practice on your real business idea or business development
- Apply the STARTUP roadmap
- A quick look into agile business model development
- Integrating agility into business model designs