Premium Program - Promotional Marketing Tool #8

Premium Program is adding relevant value to a Product and Service offer. It could be a Continuity Program, a Sales Incentive Program or a Display Program

Advantages:

  1. Brand Differentiation
  2. Adds value without discounting perception
  3. Reinforce product or service attribute
  4. Motivate purchase
  5. Share partner's respective consumer base
  6. Customer will remember your brand with a WOW PREMIUM PROGRAM

 

Disadvantages:

  1. Can be costly and labor intensive
  2. Traffic Limitations
  3. Time and efforts
  4. Always find excited NEW IDEA

 

 

 

 

For more detail of the Art of Promotional Marketing, please view more >>>

 

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