Premium Program - Promotional Marketing Tool #8

Premium Program is adding relevant value to a Product and Service offer. It could be a Continuity Program, a Sales Incentive Program or a Display Program


  1. Brand Differentiation
  2. Adds value without discounting perception
  3. Reinforce product or service attribute
  4. Motivate purchase
  5. Share partner's respective consumer base
  6. Customer will remember your brand with a WOW PREMIUM PROGRAM



  1. Can be costly and labor intensive
  2. Traffic Limitations
  3. Time and efforts
  4. Always find excited NEW IDEA





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