SIXIS - IDEA Development Model

Most startup founders and entrepreneurs think they’re building the next big thing. In reality, over 90% of them fail. RBNC built and executed strategy, transferred and influenced for thousand startups span most regions of the world based on the Idea Development Model, named SIXIS

I 1 = Identify - A clear scoped and aligned challenge statement

I 2 = Insight - Opportunities areas for focused ideation

I 3 = Idea - Prioritized Ideas

I 4 = Impact - Assumptions & designed experiment

I 5 = Implement - Action plan for testing and learning; Launched experiments

I 6 = Inform - Plan for internal traction & share learning